Sun & Earth Brand Direction Document

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Sun & Earth’s Brand Direction Doc was created to outline the ways in which the brand would move forwards. From logo use to fonts, colour and image selection – this document will help guide the future aesthetic direction of the brand. We often find that as a brand grows, it helps to have a cohesive and informed direction in which they will move the business. By organising a central document, all members of staff (as well as those collaborating with the business) are able to make informed decisions to make sure all elements of the brand are uniform and intentional.
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